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About Me

Who I Am

My name is Er. Dalbir Singh and I'm a Google Certified Professional located in Helsinki, Finland.

Name

Er. Dalbir Singh

Birthday

October 05

Address

Helsinki, Finland

Phone

+358- 44 249 0786

me@bydefaultengineer.com

Website

www.ByDefaultEngineer.com

WHO I AM

ROI Focused Pay Per Click Expert with extensive experience in analytics, keyword research, paid search strategies (B2B & B2C), Google Ads, Bing ads, Shopping campaigns, Display campaigns, Branding, Reputation Management, YouTube campaigns, Facebook, Instagram, LinkedIn & Twitter Ads. I have a passion for effective and dynamic online marketing strategies to drive sales and achieve business goals. A sharp communicator with a head for marketing and a knack for thinking outside the box. An active listener with strong interpersonal skills. Strive to understand client needs and provide exceptional results.

TOOLS I USE

Google Ads Bing Ad Center FaceBook Ads Twitter Ads LinkedIn Ads Google Webmaster Google Analytics Google Tag Manager Google Adsens Amazon Ads Woorank Spyfu SEM RUSH Keyword Planner

MY SERVICES

PPC

Business Analysis
Goal of Campaign
Website/Landing Page Analysis
Account Setup
Campaign Creation
Keyword Analysis
Keyword Grouping
Ads Creation
Sitelink Implementation
Conversion tracking
Goals SetUp In Analytics

SEO

Website Analysis
On Page SEO
Page Speed Check-up
Competitive Analysis
Off Page SEO

SMO

Social Media Page Creation
Content Creation for Page

TESTIMONIALS

Managing tens of thousands of dollars’ worth PPC campaigns for eCommerce and Medical, Home design, Travel and other industries. - By Default Engineer

“Traffic or Customers? My priority is Customers!” - Er. Dalbir Singh

Worked on Google Product Listing Ads for Shopping Campaigns using data feed and CPC management and Set Up Google Merchant Center Account For Google Product Listing Ads to enhance the revenue. - Er. Dalbir Singh

Dalbir understood what I needed and he delivered in a timely manner. Communication was great always. I would definitely use him again and would highly recommend. - this job was related to Google AdWords Account setup and optimization.

‐ A Client

MY AWARDS

Recent Awards - Er. Dalbir Singh | By Default Engineer | Pay Per Click Specialist | Social Media Advertising Expert

Google Ads Certified - Bing Ads Accredited Professional - Google Analytics Certified - Campaign Manager Certification.

Resume

EDUCATION

Kurukshetra University

2013-2015•Master of Technology (Computer Science & Engineering)

Completed My M.Tech from Kurukshetra University, Kurukshetra (Haryana).

Punjab Technical University

2007-2010•Bachelor of Technology (Computer Science & Engineering)

Completed My B.Tech from Punjab Technical University, Jalandhar (Punjab).

EMPLOYMENT

Conversion Rate Optimizer - Campaign Manager

December 2010 - Current• Online Advertising Agency

Create & Manage all campaigns for clients (Local + International).
Professional Expertise & Responsibilities Are :-
> Managing multiple Campaigns on Google, MSN/Yahoo & Facebook.
> Targeting –Search, Contextual placement.
> Writing Compelling Ad Copies.
> Creation of Effective Campaigns and Ad groups.
> Shopping Campaigns (PLAs).
> Targeting the right Customers by choosing the relevant targeting type, keywords with the services of the company.
> Keyword Grouping using Broad Match, Exact Match, Phrase Match, Negative, Modifier Match Techniques Insertion of Google.
> Search Volume Analysis of the Paid Keywords.
> Bidding on the keywords according to the budget and PPC campaign objectives.
> Controlling Avg. CPC (Cost/Clicks) of the Campaigns by improving CTR (Click Through Rate).
> Regular Keyword Bidding according to the PPC campaign objectives.
> Persistent experimentation with keywords to improve the Quality Score.
> Quality Score modification, monitoring & analysis of such changes.
> Regular Search Query Report generation & scrutinize the relevancy of the queries with PPC objectives.
> Conversion Rate Optimization.
> Conversion tracking and Re marketing assistance.
> Analytics linking to Google Ads or any other related issues like conversions funnel & Goals setup etc.
> Social Media Campaigns (Facebook, Twitter, Linkedin, Instagram).
> Search Engine Optimization (SEO - ON PAGE).
> Client Relationship Management through Voice, skype and Email.

I can help you save costs on your existing campaigns by re-structuring them as well as implement new ones to give a boost to your business online be it in terms of traffic, conversions or any other specific goal. I'd highly recommend AdWords to any business which is new or existing and wants to generate a lot of business online.

Therefore, I have a thorough knowledge of Google Ads as well as other products such Google Adsense, Google Analytics, AdWords Express, Tag Manager, Shopping campaigns, Remarketing, Display, Video (YouTube) Campaigns & Social Media Campaigns.

Would you like to generate new leads and customers on demand for your business? Pay Per Click management (paid marketing) is all I do, So you can always feel free that your valuable clients are getting the best results without fear of competitive situation.

SKILLS

Pay Per Click (PPC)

Google AdWords

100%

Bing Ad Center

96%

Search Engine Optimization

Technical SEO

100%

On Page SEO

98%

Off Page SEO

94%

Social Media Optimization

FaceBook Ads

96%

Twitter Page Handling

95%

Google +

92%

RESUME

Download My Resume

Portfolio

My Client Portfolio includes small to big businesses covering a wide range of enterprises. Amongst others I have worked for the following clients:

JAYA Wellness
- JAYA
- Date: 20-09-2014
JAYA (Pronounced Ji-yuh) means Victorious with Complete Wellness in Body, Mind, and Spirit. Perfect Wellness or "JAYA Wellness" is all about approaching the body as a whole--from the inside out. JAYA helps daily to keep our bodies clean and healthy as possible.*

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or share it
- Client:
- Date:
LA Family Law.

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or share it
- Client: Mandy Mover
- Date: 4-10-2014
Mandy Mover - Moving Service Australia.

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or share it
Home Interior Design
- Client:
- Date:
Home Interior Design.

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or share it
Dental
- Client:
- Date: 10-10-2014
Dental Services.

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or share it
Car Rental
- Client:
- Date: 5-12-2013
Car Rental Service & Booking.

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or share it
Home Sale
- Client: Home For Sale
- Date: 15-10-2014
Home For Sale By Owner.

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or share it
Dental Services
- Client: Dental
- Date: 25-09-2014
Shelton Dental Services.

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or share it
CheapOair
- Client: CheapOair
- Date: 6-08-2013
Travel The World For Less - CheapOair .

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or share it
One Travel
- Client: One Travel
- Date: 16-07-2013
Online Booking for Hotel & Flights.

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or share it
One Travel
- Client: One Travel
- Date: 16-07-2013
Online Booking for Hotel & Flights.

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or share it
CheapOair Canada
- Client: CheapOair
- Date: 5-10-2013
Travel The World For Less - CheapOair.

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or share it
CheapOair
- Client: CheapOair
- Date: 5-10-2013
Travel The World For Less - CheapOair.

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or share it
Online Degree Experts
- Client: The Degree Experts
- Date: 03-04-2014
TheDegreeExperts.com is an online portal that gives you insight to most popular online degree courses and programs, as well as a quick access to the colleges and universities offering these courses. Searching for an accredited college or university on basis on a degree course is now easy..

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or share it
Premiere Concierge
- Client: Premiere Concierge, Inc
- Date: 24-09-2013
At Premiere Concierge, we strive to take your organization to a new level with our high quality concierge services making your company the best one to work for.

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or share it

Blog

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John Doe

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

John Doe

12, September, 2013

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

John Doe

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

John Doe

12, September, 2013

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

John Doe

12, September, 2013

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

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John Doe

12, September, 2013

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

John Doe

12, September, 2013

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

John Doe

12, September, 2013

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

John Doe

12, September, 2013

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

John Doe

12, September, 2013

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

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John Doe

12, September, 2013

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

John Doe

12, September, 2013

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

John Doe

12, September, 2013

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

John Doe

12, September, 2013

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

John Doe

12, September, 2013

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent condimentum sed elit vitae tristique. Aliquam erat volutpat. Nunc sit amet cursus libero. In fringilla egestas ornare.

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Contact

Contact now to find out how my Internet Marketing Skills can help your Business. Fill the form to Contact me.

Er. Dalbir Singh

Helsinki, Finland

me@bydefaultengineer.com

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About Me

Resume

Portfolio

JAYA Wellness

Home Interior Design

Dental

Car Rental

Home Sale

Dental Services

CheapOair

One Travel

One Travel

CheapOair Canada

CheapOair

Online Degree Experts

Premiere Concierge

Blog

Contact

eMail Me - Get In Touch